“Smart Grid” may be a common enough term to folks in cleantech, but most people don’t know anything about it beyond notice that their utility is replacing their old dusty meters with digital smart meters. The lack of market education has led to backlashes and dead ends. But now a group of companies and organizations with a stake in the Smart Grid have banded together to change the tide.
Spearheaded by the leadership team at Control4, maker of a home energy management and automation dashboard for regular consumers, the new Smart Grid Consumer Collaborative (SGCC) includes big names like General Electric, Best Buy, IBM, Silver Spring Networks, the National Renewable Energy Laboratory, and the GridWise Alliance. Together, they are going to support programs that build consumer understanding and confidence in the changes being made to build a cleaner, more efficient electrical grid.
via Control4 leads consortium to teach consumers why the Smart Grid is important | VentureBeat.
